Shayla Price creates and promotes content. She lives at the intersection of digital marketing, technology, and social responsibility.
Is your customer experience this broken? A Walmart shopper noticed a Lego set cost 35% more in the store than on the brand’s website. He asked an in-person team associate to match the online price. Unfortunately, they refused.
Dynamic content in email marketing describes any email content that changes based on the subscribers’ data, preferences, and behaviors. With dynamic content, you can personalize specific aspects of an email—text, visuals, or calls to action—to target particular subscribers.
Email marketing continues to evolve.
In 1978, Gary Thuerk, a marketing manager at Digital Equipment Corp, sent the first commercial mass email to 400 prospective buyers. Seen as a novelty by recipients, the email generated...
The 20th century was a story of mass production.
Henry Ford perfected the first moving assembly line to crank out copies of the same car. Sam Walton, founder of Walmart and Sam’s Club, mastered transportation and logistics to bring mass-produced products to areas without access. The 20th century was about scale.
Your subcontractor business can quickly run out of your most precious commodity: time. As a result, even gaining back just a few minutes in your day (maybe, whole hours, if you’re lucky) can pay off in a dramatic way. One of the key benefits of QuickBooks® Online Advanced is the capability to get back more time for you and your staff.
If you’re a partner or CFO of a fast-growing law firm, you can quickly run out of your most precious commodity: time. As a result, even gaining back just a few minutes in your day (maybe whole hours, if you’re lucky), can pay off in a dramatic way. One of the key benefits of QuickBooks® Online Advanced is the capability to get back more time for you and your team.
Just how critical is an online booking system for your home service company?
If you expect your business to grow, not only is an online booking system useful, it's necessary. These are the best booking software platforms currently available.
Payroll is an essential part of managing a small business. Not only do your employees have to get paid on time, but your company must also comply with local, state and federal regulations. If you’re looking for payroll services to help your business, this list of best payroll services can help.
Creating a new website is a daunting task. You want to build something your customers will love, but you don’t want the setup to take several months or be so technical that you need a developer for every single copy update.
In your research, you’ve probably come across WordPress as a possible solution. But there’s one issue — you have no clue what WordPress is or how it can help your business.
No worries, this beginner’s guide will teach you everything you need to know.
Navigation is an essential part of any WordPress website. No one likes clicking through several pages to find what they need. So, you want to make it effortless for visitors to locate specific content on your website.
Thanks to breadcrumbs (not the edible ones), you can provide your visitors with an easy way to find their way around your website. If you don’t have breadcrumbs enabled yet, keep reading to learn how to set it up.
You don’t have to create every single page of your website within WordPress. Sometimes, you might want to build custom HTML pages or use pages from an older website and add them to your WordPress website. And that’s perfectly okay. In this post, we’ll show you how to add your HTML files to WordPress.
Many WordPress themes are built with default sidebars. A sidebar is an area that displays information on the left side, right side, or underneath the main content space.
Depending on your WordPress website, your sidebar may include social media feeds, recent blog posts, or advertisements. However, sidebars aren’t always necessary for a particular page (or your entire website). Let’s explore how to remove sidebars on your WordPress website.
The WordPress Visual Editor is a semi-WYSIWYG (What You See is What You Get) content editor to easily create, edit, and format your WordPress website. Like any software tool, it’s a common problem for the editor to stop working.
A couple of decades ago, creating a website involved a lot of back and forth between developers, copywriters, and project managers. It took months just to get a few simple changes updated on your website.
Nowadays, knowing how to code isn’t necessary to build engaging websites. Page builders like Elementor make it super easy for non-coders to create any WordPress website they want.
In this guide, you’ll learn about Elementor and how it can help you build a stunning website.
If you’re seeing a blank page when you view your WordPress website, don’t panic. This common WordPress error is called the White Screen of Death. While the name implies all hope is lost, there are multiple solutions to help fix your WordPress website. Let’s troubleshoot this problem together to get your website working again.